Blog
Explore the latest articles from our thought leaders
Personalizing CTV and Video Ads to Drive Engagement: A Q&A with Taylor West of Clinch
Ghost Ads & Ghost Bidding To Measure Incrementality
Match Rates & Audience Matching in Advertising
2021 Forecast: How Do Marketers Really Feel About Identity Resolution?
The Programmatic Trader’s Ultimate Wish List
Audience Segmentation in Programmatic Advertising: COVID-19’s Impact
Political Advertising: The Role of Data in Reaching Voters Beyond Party Affiliation
Growth in Programmatic Audio Advertising: An Interview with Anne Frisbie of AdsWizz
Programmatic Audio Advertising: A Quick-Start Guide
TV Advertising Trends 2020: The Role of TV in Our Omnichannel World
CTV Measurement: Why It’s Important & What You Need to Know
CTV vs OTT: What Is The Difference?
Know Your CBDs: Advertising in the Cannabis Vertical
What Hot Dogs Can Tell Us About Reaching Target Audiences
COVID-19’s Effect on Ecommerce Marketing Trends
Getting the Most ROI From CTV: Q&A with Arm Candy CEO John Lods
Our Television Campaign Launches This Week
How Video Gamers’ Media Habits Changed During Quarantine
Q&A with WideOrbit’s Programmatic Linear TV Expert
