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Explore the latest industry news featuring Viant.
MOST RECENT PRESS
A growing consensus in ad circles: The Trade Desk is veering dangerously close to “bad actor” territory. Viant COO Chris Vanderhook’s recent LinkedIn post, which likened The Trade Desk to Google, is included in Seb Joseph’s analysis.
Laura Martin, Senior Analyst at Needham, applauded the launch of ViantAI, highlighting the significant opportunity for Viant with small business advertisers, describing the expanded Total Addressable Market (TAM) as “huge, huge.”
Tim and Chris Vanderhook discuss the features and launch of ViantAI with Ari Paparo in this video interview.
Eric Franchi and Joe Zappa chat with Tim and Chris Vanderhook about the extremely successful launch of ViantAI.
At 32:21, Advertising industry thought leaders Ari Paparo, Brian O’Kelley, and Eric Franchi all hailed the ViantAI platform as “lightning in a bottle” and “the biggest launch in adtech history” on the Marketecture podcast.
Viant Technology Inc. introduced ViantAI, an advanced AI-driven platform designed to revolutionize the way programmatic advertising is planned, executed, and measured.
Latest Press Releases
IRVINE, Calif., Oct. 8, 2024 — Viant Technology Inc. (NASDAQ: DSP) today announced the appointment of Nicholas Zangler as Vice President of Investor Relations.
IRVINE, Calif., Sept. 16, 2024 — Viant Technology Inc. (NASDAQ: DSP) has launched ViantAI, an advanced AI-powered platform set to reshape how programmatic advertising is planned, purchased and measured.
IRVINE, Calif., Aug. 15, 2024 — Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced that it has been named the winner of the Best Demand-Side Platform (DSP) category in the 7th annual MarTech Breakthrough Awards, conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies and technologies in the global marketing and advertising technology industry.
IRVINE, Calif., Aug. 12, 2024 — Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today reported financial results for its second quarter ended June 30, 2024.
IRVINE, Calif., July 25, 2024 — Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced the successful execution of a cookieless advertising test conducted in partnership with Havas Media Network, one of the world’s largest global communications networks, powered by data from PurpleLab®, a healthcare analytics company that holds one of the largest medical and pharmaceutical claims databases in the US.
IRVINE, Calif., June 25, 2024 —Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced a strategic integration with the carbon intelligence platform Cedara.