Blog
Explore the latest articles from our thought leaders
CTV and the 2024 Election: Q&A with Senior Account Executive Mike Muller
3 Ways to Succeed in the “Secret” Quarter: Q5
Big Data Insights or Big Headaches, It’s Your Choice
Elevating Your Programmatic Strategy with Viant’s Co-Managed Model: Q&A with Associate Manager of US Advertising Operations Cristen Silvers
Accelerating the Pace of Advertising Innovation with Machine Learning
Supporting Clients with Customer Service: A Q&A with Viant Senior Programmatic Account Strategy Manager Kevin Luyckx
AI-based Automation Drives the Next Digital Advertising Breakthrough
Future-proofing your post-cookie digital advertising campaigns
Preparing for Digital Advertising’s Cookieless Future in 2024 and Beyond: Q&A with Senior Account Executive Josh Phipps
5 Key Insights For Retailers this Holiday Season: A Q&A with Viant’s Director of Growth Marketing Tatyana Ilyin
Streamlining Today’s Supply Path with Direct Access: A Q&A with Viant SVP of Business Development Tom Wolfe
Marketers Adjust to CTV’s Rapid Growth and Manage New Side Effects
What Political Advertisers Should Ask Digital Ad Partners Before the 2024 Election Season
Expanding Direct Access to Improve Supply Chain Efficiency
Supply Path Optimization Cools Off Overheated Ad Supply Chains
How Marketers are Reaching Voters on TV in the 2024 Election
Is Native Advertising Worthy of a Bigger Campaign Role?
What Retail Marketers Miss Without Personalization or Channel Diversity
Why Marketers Shouldn’t Sweat the Post-Cookie Shift
