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Case Studies Archive

Explore how our clients are leveraging Viant's DSP and our people-based advertising solution to meet their goals.

Umass Global Drives 1.9x More Student Leads With ViantAI Outcomes

ViantAI Outcomes Improves CPA For MacKenzie-Childs by 2.4x

ViantAI Outcomes Scales Success By 1.1x For Kampgrounds Of America

CTV & Audio Boost Public University Conversions

Viant First-to-Market Measurement: City of Hope — From Impression to Appointments

How Adstra’s Highly Specialized Caregiver Audiences Drive Impact

Tambourine Agency Drives Travel Conversions for St. Kitts with Live Sports

Non-Profits Drive Donations with Viant and Wiland

Agency Dunn&Co Drives Incremental Revenue for Their Chain Restaurant Client with Viant

Betting Big on AI Generates iGaming brand 43% Lift in Impressions

Harrah’s Cherokee Casino Resort Hits the Jackpot with 62Above and Viant

How Viant & AMP Doubled ROAS for a National Restaurant & CPG Brand

Viant and Havas Drive Success in Landmark Cookieless Test

Global Pharmaceutical Company Wins with CTV-Only Campaign

Viant’s AI Bid Optimizer™ Tool Enables Media Cost Savings to Drive Incremental Reach

Performance-Focused CTV Campaign Drives Key KPIs

National Insurance Company Attributes More Conversions Using First-Party Data

Global Diabetes Care Brand Drives Brand Awareness with Viant

National Furniture Retailer Achieves 3x Conversions with Viant

U.S. Automotive OEM Increases Incremental Lift and ROI with Viant

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