Explore how Havas Media’s Converged platform, coupled with our people-based technology, provided a persistent and scalable cookieless identity resolution solution for a global pharma client.

A global pharmaceutical company looked to the centralized execution and measurement tools of Viant’s DSP to prove the value of their CTV-only campaign. Leveraging Conversion Lift reporting, available directly within the Viant DSP, the global pharmaceutical company saw a 104% increase in site visits from target audiences who visited the site after exposure to the CTV ad.

Explore how this casino & online gambling brand drove site actions while maximizing their advertising budget with Viant.

Discover how this retailer successfully shifted its linear strategy to Connected TV.

Discover how using first-party data for measurement led to better results for this National Insurance Company.

Discover how Viant’s people-based technology helped Dentsu’s global diabetes care brand client succeed.

Discover how Viant’s machine-learning predictive segments helped a national furniture retailer drive site visits and online purchases.

Explore how Concentrix’s cross-device campaign for their U.S. automotive OEM client achieved success with Viant’s people-based technology.

Discover how one of the largest U.S. public research universities leveraged Viant to prove the effectiveness of the upper-funnel and cookieless channels on driving site traffic.