The 2020 NCAA Tournament has been canceled due to COVID-19 concerns. However, advertisers can still reach tournament viewers who have simply moved elsewhere.
Honorees of our Women to Watch in Digital Advertising list share the books they love most as well as what they’re reading in 2020.
Are Netflix viewers more health-conscious than Hulu fans? We found some surprising differences between those watching each streaming service.
For Black History Month, we’ve called out seven key stats about African-American Millennials from our research paper, The Marketer’s Guide to African-American Millennials.
Meet the women Viant is celebrating as the rock stars, trailblazers and future leaders of digital advertising.
The cannabis market is exploding. IRI’s EVP, Consumer and Shopper Marketing breaks down what marketers must understand in order to successfully capture this burgeoning industry.
There’s plenty of confusion regarding unfamiliar terminology in the cannabis marketplace. Here are the top terms marketers need to know.
Contobox’s GM/SVP of Sales breaks down how consumers’ need for convenience has affected the shopping experience online and in-store.
As Hulu turns 12, we investigate whether the streaming service’s viewers are aligned with five of TV’s highest-spending advertisers.
Learn how pharmaceutical marketers can leverage the benefits of programmatic advertising while remaining privacy compliant in our step-by-step guide.