Newsroom
Explore the latest industry news featuring Viant.
MOST RECENT PRESS
Jon Schulz joins this episode of the Signal and Noise podcast at Cannes 2026. Jon is Chief Marketing Officer at Viant, a leading DSP helping brands and publishers navigate the future of connected TV, identity, and AI-driven advertising.
Viant took aim at The Trade Desk with some wordplay about the platform’s recent public spat with one of its biggest clients, Publicis.
That was something we highlighted in our recent study with Viant’s TVision Insights around what people watch when they watch YouTube on TV.
Media agency Havas has joined with Viant in making attention a key piece of data it uses when planning and executing ad campaigns.
During an ADWEEK House Cannes Lions group chat co-hosted with Viant, industry leaders explored how media value now needs to be measured for outcomes such as quality engagement and consumer attention, rather than merely for opportunity.
The Attention Marketplace adds attention intelligence at the point of activation, enabling brands to identify and invest in media environments most likely to generate stronger engagement and business impact.
Latest Press Releases
IRVINE, Calif., June 11, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced the launch of its enhanced Publisher Solutions, a centralized tool set that provides seamless access to critical insights and monetization intelligence across the Viant advertising platform.
IRVINE, Calif., May 20, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a new partnership with Ad Fontes Media, the news ratings data and technology company, becoming the first and only DSP to enable news reliability-based targeting within news inventory on Connected TV via the industry’s leading content ID, the IRIS_ID.
IRVINE, Calif., May 11, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its first quarter ended March 31, 2026.
IRVINE, Calif., May 5, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced the successful completion of the acquisition of TVision Insights, the only attention measurement provider delivering second-by-second, eyes-on-screen attention, co-viewership, and in-room presence signals for TV.
IRVINE, Calif., April 27, 2026 — Viant Technology Inc. (NASDAQ: DSP) today announced it will release its first quarter 2026 financial results after U.S. markets close on Monday, May 11, 2026.
IRVINE, Calif., April 27th, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that members of its management team are scheduled to participate in upcoming investor conferences.