The Viant® Identity Management Platform (IMP) allows you to sync customer data and build custom audiences in a cloud-based, on-demand platform to move from insight to action seamlessly.
Onboard and match your customer data against 250 million registered users to create, manage, and target new segments on the fly.
Define audience segments using known identity attributes such as demographics, purchase history, and web browsing activity, and extend campaign reach with intelligent lookalike modeling.
Maintain customer identities with a fully integrated platform that links devices and offline activities to real people so you can seamlessly execute and measure campaigns.
Viant has a team of professionals available to support implementation and integration to ensure full capabilities are leveraged from day one.View All