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Explore the latest industry news featuring Viant.

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MOST RECENT PRESS

August 22, 2025

This marks the first certified integration of the Viant DSP into a third-party platform, extending Viant’s advanced technology, scale, and performance to advertisers who previously lacked access to enterprise-level tools.

August 21, 2025

Programmatic advertising company Viant has announced a partnership with Wurl to provide what it claims is the first demand-side platform (DSP) delivering scene-level contextual intelligence across connected TV for targeting.

August 19, 2025

With this innovation, advertisers gain the power to align messaging with on-screen context in real time, driving stronger engagement and outcomes.

August 19, 2025

Viant Technology becomes first demand-side platform to offer contextual intelligence across connected television using BrandDiscovery signals and IRIS_ID.

August 19, 2025

Through the partnership, Viant becomes the first DSP to deliver scene-level contextual targeting in connected TV.

August 18, 2025

ViantAI was recognized for unifying media plan creation, campaign execution, AI-powered bid optimization and measurement in a seamless, intuitive workflow.

Latest Press Releases

August 21, 2025

IRVINE, Calif., Aug. 21, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that members of its management team are scheduled to participate in upcoming investor conferences

August 21, 2025

IRVINE, CA. & DALLAS, TX., Aug. 21, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a strategic partnership with AdTegral, a programmatic media solutions provider known for its data-driven, hands-on approach to campaign execution and measurement.

August 19, 2025

IRVINE, Calif., Aug. 19, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a new integration with Wurl to become the first Demand-Side Platform (DSP) to deliver scene-level contextual intelligence across Connected Television (CTV). 

August 14, 2025

IRVINE, Calif., Aug. 14, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that ViantAI has been selected as “Best AI-Powered Advertising Solution” in the 8th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the most innovative companies in the global marketing, sales and advertising technology industry today.

August 13, 2025

IRVINE, Calif., Aug. 13, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced the appointment of industry veteran Eric Sterns as Head of Corporate Development to lead the company’s M&A program and help drive forward strategic initiatives.

August 11, 2025

IRVINE, Calif., Aug. 11, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its second quarter ended June 30, 2025.