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Explore the latest industry news featuring Viant.
MOST RECENT PRESS
On Monday Viant unveiled Outcomes, which is powered by the DSP’s proprietary AI Lattice Brain. It’s the next step in the ViantAI toolkit, delivering on AI decisioning functionality for CTV and AI-powered programmatic advertising.
Viant Technology Co-Founders Tim and Chris Vanderhook sit down in the CSpace Studio at CES 2026 to discuss Viant outlook for the new year.
“With Outcomes, you see where the media is going to run, you see what the performance is, you see the channel mix,” Chris Vanderhook, COO of Viant Technology said. “We don’t think we need to trade autonomy for transparency.”
Viant CEO Tim Vanderhook talks about the impact of shopping in AI platforms and what marketers must do to prepare for the rise of AI-native commerce.
Advertisers using Viant’s demand-side platform gained programmatic access to iHeartMedia’s complete audio network on December 18, 2025, including over-the-air broadcast radio inventory that has historically required manual buying processes and direct station negotiations.
Lots of ad tech deals went down in March: Viant bought lockr, which has infrastructure that helps publishers collect and use their own data for digital advertising
Latest Press Releases
IRVINE, Calif., Jan. 5, 2026 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced the launch of Outcomes, its first fully autonomous advertising product, bringing to life the AI Decisioning functionality of ViantAI.
IRVINE, Calif., Dec. 18, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a strategic integration with iHeartMedia, the No. 1 audio company in the U.S. and the No. 1 podcast publisher globally according to Podtrac, to deliver enhanced addressability, measurement, and programmatic innovation across podcasts, streaming and broadcast radio.
IRVINE, Calif., Dec. 9, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that ViantAI has been named the winner in the Strategic AI Platform category at the 2025 Adweek Tech Stack Awards.
IRVINE, Calif., Nov. 24, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that members of its management team are scheduled to participate in upcoming investor conferences.
IRVINE, Calif., Nov. 10, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its third quarter ended September 30, 2025.
IRVINE, Calif., Nov. 6, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced an expansion of its Direct Access program and its strategic partnership with Magnite’s SpringServe video platform.