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MOST RECENT PRESS
Viant hosts impressive signage in the Fontainebleu at POSSIBLE 2025.
Upwave Portfolio Analytics reveals that contextual campaigns using IRIS-enabled data significantly outperformed standard CTV benchmarks—generating 2x lift in Awareness, 3x in Ad Recall, and 5x in Favourability compared to Upwave’s Tactic Norms for CTV.
Upwave Finds IRIS-enabled™ CTV Targeting Drives Stronger Awareness, Recall, and Favorability
In this report, Upwave’s data shows how IRIS-enabled™ contextual targeting is outperforming CTV benchmarks across the entire brand funnel to maximize brand investment.
Lockr by Viant is leading the charge to make the open internet addressable, collaborative, and competitive in the face of growing dominance from walled gardens.
Citing data from Sincera, Viant said Lockr now supports five of the top seven ID solutions.
Latest Press Releases
IRVINE, Calif., April 22, 2025 — Viant Technology Inc. (NASDAQ: DSP) today announced it will release its first quarter 2025 financial results after U.S. markets close on Tuesday, May 6, 2025.
NEW YORK, April 22, 2025 — Lockr, by Viant, today announced a major expansion of its audience integration management platform—giving publishers a single point of access to the leading alternative identity solutions, so they can accelerate revenue without the complexity of managing multiple integrations.
IRVINE, Calif., March 25 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that its autonomous advertising platform, ViantAI, has been named a winner in the 2025 Artificial Intelligence Excellence Awards, presented by the Business Intelligence Group.
IRVINE, Calif., Mar. 3, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its fourth quarter and full year ended December 31, 2024.
IRVINE, Calif., March 3, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced it acquired Lockr, the first-party data collaboration platform built to enable content owners to collect, enrich, and activate first-party data.
IRVINE, Calif., Feb. 19, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today announced that members of its management team are scheduled to present at an upcoming investor conference.