Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions
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Explore the latest press releases from Viant
Explore the latest press releases from Viant
Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions
Read MoreAdelphic by Viant’s new programmatic report shows trader opinions and challenges, coincides with National Programmatic Advertising Day
Read MoreViant, a leading advertising software company, announced today it has completed a company buyout and that the Viant co-founders, Tim and Chris Vanderhook, are taking back control of the ad tech company from Meredith Corporation.
Read MoreViant announces an enhanced offering for pharmaceutical marketers, providing accuracy and dependability when marketers execute both direct to consumer (DTC) and healthcare provider (HCP) campaigns.
Read MoreNational Programmatic Advertising Day, a nationally registered day that occurs each year on Nov. 7, aims to recognize the tireless efforts and advances made by programmatic traders in the digital media ecosystem.
Read MoreMatch rate showcases breadth of data partnership and strong foundation for next-era data-driven targeting capabilities
Read MoreLeading self-service advertising platform enhances advertiser performance, driving a 4X increase in viewable inventory versus leading industry benchmarks, 10 percent reduction in fraudulent inventory and increased cost savings through bid efficiency.
Read MoreThe new offering enables national and regional quick service restaurants (QSRs) to target valuable audiences, measure offline sales and optimize campaigns on the fly.
Read MoreAdelphic®, a Viant subscription-based self-service platform for cross-channel programmatic advertising, today announced an enhancement to programmatic audio inventory.
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